Posts Tagged ‘Connect’

Google’s +1 Button Now Everywhere

Wednesday, June 1st, 2011

FaceBook may have invented the ‘Like’ button and the placement of that button everywhere, but now Google has a similar tool. Google’s ‘+1’ button had existed only on its search results until Wednesday. Now publishers will be able to put the ‘+1’ on their pages allowing Google to obtain more data about other spaces on the internet.

google-plus-1

Photo: thefastertimes.com

Google searches will improve dramatically as a result of this. Until now Google searches would only benefit if people had clicked on +1 on the search page. Now people will see the button on many regular pages. Google also collects, just as FaceBook does, data every time a page with +1 loads on it. Even if a viewer does not click the button Google obtains some data, and even the viewer’s non-selection of ‘+1’ tells Google something. That in itself is a huge amount of data that will help refine Google searches. And increase the power of targeted advertisements.

Mashable: Google’s +1 Button Challenges Facebook’s Like Across the Web

Calculation Suggests Linkedin is Now Worth Over $2 Billion

Friday, July 30th, 2010

A recent calculation by Bloomberg suggests that Linkedin has now reached the $2 billion mark. With over 60 million members and tools like “LinkedIn Reasearch Network” for market researchers and investors, the LinkedIn brand has made it to one the top 3 social media networking sites worldwide.

Mashable released an article breaking down the math:

Hedge fund Tiger Global Management spent $20 million to acquire approximately a 1% stake in the business social network. The hedge fund specifically paid $21.50 per share.

…According to SharesPost, an online marketplace for privately held companies, LinkedIn has 105 million shares outstanding. Multiply that by the $21.50 Tiger Global Management spent, and you arrive at a valuation of $2.26 billion.

Via Mashable

How can you tap into the success of social networking sites like Social Harbor, AboutUs and LinkedIn? If you don’t know how to optimally utilize these sites for success, your business or personal brand can get lost in pages of search results. Search Engine Optimization is crutial; SEO is the spigot that controls the amount of exposure your brand will receive. Our service at Social Harbor targets valuable keywords that make sense to your unique company and implement those words frequently into your profiles. The result is a consistent, highly professional image for you, portrayed through effective online content that best represents you and your company.

Linkedin Top To-Do’s

Tuesday, November 25th, 2008

Once the Social Harbor team has built your Linkedin profile and turned control back to you, there are some important suggestions from around the web.

No need to worry about promoting a great professional presence anymore, Social Harbor has completely filled out your profile. This means it time to start connecting.

Connect. Connect. Connect!

First, upload your contacts. Linkedin makes this simple with easy-to-follow directions right on your home page after you log in. They tell you how to do it from just about every address book and email client. This is a vital step in building your network. Don’t skip it!

Keeping it easy for you, a search of your past and current colleagues, as well as classmates is one click away on that same homepage. Keep scrolling down. You’ll see Linkedin delivers always current “Network Updates” that show you who your connections have had recent activity with, giving you another easy way to build your network. Take advantage of these! It only takes a couple minutes each day to see who’s new to Linkedin that may be of interest to you.

The next important thing we suggest doing (which goes right along with connecting) is join groups. Remember, this is your Professional profile and presence, not your more social Facebook. Many groups that you belong to or attend in person have a Linkedin group (if they don’t, suggest it to them, they’ll be very impressed).  Just click “Groups” on your left task bar, then you can “Search Groups” at the top. Look for groups that represent you and your professional image. If someone is looking at your profile, you want your groups to speak about who you are. When you get some spare time, browse the groups, it’s always good to find a couple you want to join.

Our last important Top To-Do is focused on building your reputation. Once you are connected to some good people you’ve done business with, Recommendations help solidify the credibility of your professional presence. Start by writing a Recommendation for one of your connections. You can then ask for them to write a Recommendation for you. This testimonial of sorts is attached under whichever job they recommended you for, and is then visible to anyone who views your profile. This is a big step in promoting a credible presence, it validates your name and your company. Don’t forget to do this as often as possible.

Do these things and you’ll be ahead of the game. Also, next time you meet someone, suggest they connect with you on Linkedin. This profile serves as your online business card and presence after that person leaves your side, and most importantly it points them to your personal/corporate website.

Now go get started!